Just Dive In!

Dive into the unknown
Originally uploaded by aknacer

When you go to the beach or to the pool, how do you get into the water? We've all seen those who test the water before getting in; first a toe, a short pause, a step or two reaching shin deep. This process goes on for a while until finally they get completely in the water.
What about the opposite scenario? Have you seen the person who, without testing the water temparature, throws all caution to the wind takes a running dash and with a huge splash completely submerges himself in the water? Crazy, huh?
It's like the person who plans to plan to prospect. Whether it's a geographic farm, a sphere of influence campaign, or a system to contact expired listings, just dive in.
There'll be things that don't work exactly right but it won't matter. Jim Weichert's proven open house system doesn't have a 100% success rate. Instead, Jim Weichert encourages agents to look for success in doing the activity. Floyd Wickman uses different words to describe activity: "Great results are the sum of small things, done well, repeatedly."
Just dive in!