Foursquare: Have you checked in?

Foursquare hit the social media scene in 2009 and has gained popularity ever since. With over 25 million users world wide and over 2.5 billion check ins, Foursquare allows users to check in at businesses and public places. Foursquare is a fun social media app but it isn't all fun and games when you consider its business applications

Become the Mayor of your favorite spots
When you check in to a place more times than anyone else you are deemed the mayor of that place. Being the Mayor can give you special things and general notoriety.

Register your office
Setting up your office as a place on Foursquare not only allows you and others to check in at your office giving it online exposure, but allows you to write about your activities like preparing a new listing. It also gives you the opportunity to write tips like preparing your home to sell.

Open House Buzz
Foursquare is a good way to post information about open houses. Sellers and other office agents can comment about open houses and the neighborhood.With Foursquare's ability to forward to Facebook and Twitter, more of your social community can view open house activities.

Connect with your Sphere
Checking in at local stores gives you the ability to see which of your friends are there. Imagine "bumping into" an old friend while shopping! Knowing that they're there gives the savvy real estate agent time to prepare for the casual conversation.

Take a few minutes to sign up for Foursquare if you aren't already using it. The online social community is blending into our face to face contacts making prospecting much easier.